I can put this in the default gift amount on the appeal or package, but it may not be the same for everyone and I don't necessarily want to create packages for every single dollar amount. I know that this could go in "comments" but I would also prefer another column to be visible on appeals tab.

This would really be useful-- could see when/how people respond to different asks. Support suggested I include this as a constituent attribute (13-14 Ask Amount), but that makes the attributes even more of a generic catch-all. This is information directly associated with an appeal, so it should be part of that process. There could be a first appeal, asking for $X (regular Annual Fund) and a different appeal that year that asks for $Y ($10 "do it now" appeal or something else). Also could see who gives what you ask, who gives up to $xx, no matter what you ask, who doesn't give when you ask for more than $X, etc. The formula of asking for $X more or X% more than the last gift or defaulting to a blanket gift amount does not work for everyone. We have new families where they have never given a gift (brand new to the school) who can give more than others, so the ask amounts need to be tailored. This is very frustrating as a recent convertee to RE.