We are currently undergoing a reactivation campaign and part of this process is to be able to have a query export the date a donor last received an appeal eg if an active donor’s last appeal received was in 2007 and they have/havenot donated since this date we may want to send them a reactivation campaign letter. Unfortunately RE will only allow me to report on ‘Assigned Appeals’ not export the last appeal received. I am a little surprised this is not standard as it is important information for reactivation campaigns.
It's problem we have this problem not solved
Was just about to ask for the same thing. Sad that this was asked for over a year ago and it hasn't been implemented yet. Would be hugely helpful!