Track "appeal" and "package" - "How did you hear about us?" Field

Donors should have a box to answer "How did you hear about us? or How were you directed to our websire?" We need to know and report on the Impact of our spending on advertisement and online outreach efforts like Google Adwords, FB. etc. 

  • Selvana Awad
  • Jun 1 2016
Online Express
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  • Guest commented
    November 03, 2016 15:54

    We recently moved from NetCommunity to Online Express and have lost the ability to track why someone sought out our online donation form. We used the "How did you hear about us?" functionality to find out if someone was donating because of a billboard they saw, or a speech our founder gave, or because of our social media posts, etc.

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